Nokia's Habitat UI update included two themes designed to appeal to a youthful consumer base, while improving usability and personalization features.
Nokia's Habitat mode home screen organizes your contacts chronologically by when you communicated with them, and automatically assigns them themed avatars within a themed environment; Super World, Urban Jungle.
My role as Design Lead, at Punchcut, was to direct a small group of designers to experiment with home screen theme ideas for a new, then upcoming, device for Nokia. We presented the client with a range of concepts using sketches and reference material and arrived at the two directions below that were integrated into the device.
Each environment is designed to appeal to teenage consumers, they strive to depict a graphically rich, fun, and edgy interface set apart from the industry standard at the time.